About Marianne Nykjaer

Posts by Marianne Nykjaer:

getting “ready” for summer

If you are anything like me, you’ve read it and tried it before: getting “ready” for summer. You can’t pick up a magazine without some sort of “ready for summer?” line in there somewhere. It usually starts very subtle, in the early days of spring, but quickly escalates to a deafening roar mid-june (when everyone is panicking, wishing they had started sooner). Oh yes, it’s definitely that time of the year again.
Getting ready usually involves some sort of bootcamp-like training regime (of course they promise you you can get the perfect body with just 10 minutes of light exercise a day… but come on, you’re smarter than that. If it were that easy, we’d all be doing it!), a new bikini-approved-diet, a total bodywax and 50 shades of tanningproducts.


 

 
 
 

To this I say: no more. This madness has got to end. Seriously. What happens when you’re not “ready” anyway? Do you get punished somehow? Are you banned to a place where hairy legs, winterweight and white leggings go to die? If I’m not ready, then what am I?

The only thing that isn’t “ready for summer” after reading all those articles year in year out, is my confidence. Time to fix that!
 Don’t be afraid to wear a swimsuit just because you don’t have a “swimsuit body”. The easiest way to get a swimsuit body is by putting a swimsuit on your body. That’s really all it takes.
The only way you’ll ever have Kim’s behind, Cameron’s abs or Jennifer’s legs, is if you are Kim, Cameron or Jennifer. While I do believe exercise is a wonderful tool to get in shape, there’s just no way you’ll ever be a shape other than the one you’re born to be. Stop wasting time trying to fit into a shape you’re not meant to have, and start loving the body you have!
is this really how you want to spend your summer?
There are maybe 8 women on the planet who don’t have cellulite or stretchmarks or other imperfections on their body (I know, I’ve counted them). The rest is photoshopped, or have cleverly managed to cover up any imperfections, or somehow always stand in the perfect kind of light that just kisses smoothly over their skin instead of showing every lump and bump (something I’d like to call cellulight).
 
There is absolutely no need to feel subconscious about something you share with about 3 billion other women. Let it go, you are human, there’s is nothing wrong with you, it’s no big deal.
On the left, a picture of Scarlett Johansson, a beautiful woman. On the right, a picture of Scarlett Johansson in a bikini with some cellulite (the horror!!). Still a beautiful woman.
 
 

When you want something you can’t have, it seems like everyone has it. It’s the same with “perfect bodies”; when you’re obsessed about how bad you look, it seems like everyone around you looks perfect. But they have insecurities of their own (even though they shouldn’t either). Maybe they’re looking at you and thinking “I wish I had her boobs, she looks amazing”. Get used to the idea of women in all shapes and sizes wearing swimsuits and summery outfits (google is your friend), so you can detox the habit of thinking everyone looks perfect, and start appreciating the beauty of diversity and imperfections.
 picture from stylehasnosize.com
After all, summer isn’t about looking a certain way. It’s about going for a swim with your friends, the sunkissed skin of a loved one, late night walks, icecream, barbecues, bikerides, picknicks, traveling the world or enjoying your own backyard and lots of fun and laughter.
 

No matter your size, no matter your shape, no matter how “ready” you are… you deserve this. So go get it!

what’s the big deal about H&M?

So lately, a lot of news about H&M. The cyberworld is buzzing with excitement. And it’s all because of these pictures:

People are praising H&M for using plus size model Jennie for their swimwear line. And for not making a big deal out of it. But I don’t get it…
For starters, it’s not their regular swimwear line: it’s their plussize line H&M+ (it says so right there on the picture…). I must have missed the memo that said how extraodinary it is to use a plus size model for a plus size line, but okay. And as far as not making a big deal out of it goes: is that really something to be proud of? The swedish chain is known for their borderline-guerillamarketing techniques. Think about it: how many times have you seen the pictures of Beyonce strutting her stuff in a bikini for the Mrs. Carter for H&M campaign? Right.
They’ve had campaigns like this one for a couple of years now, modeled by Tara Lynn. So why this buzz this year? No idea!
I think I’ll hold my enthusiasm for when and if H&M decides to use a plus size model for their regular line. And okay, I’ll give them a pat on the back when they show the images from this plus size campaign out in the open somewhere (billboard? advertisement? something like that). Or when they come up with a fashion/swimwear line that comes fashionably close to their regular line.
Even H&M doesn’t understand where all the excitement is coming from: “Our aim is not to convey a certain message or show an ideal but to find a model who can illustrate this collection in an inspiring and clear way“. Which basically translates into “we have no idea what the big deal is either”.